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Comparison

Listen Labs vs UserTesting

Choose Listen Labs if you want an AI moderator to run the interviews, by text, voice or video; its documentation lists over 120 interview languages. Choose UserTesting if you want unmoderated think-out-loud tests, card sorting, tree testing and live conversations with a human moderator; its AI follow-up questions are in limited early access. Neither publishes prices.

Checked against each vendor's site on . Sources

Which one to choose

Choose Listen Labs if

  • Your studies are interviews an AI moderator can run on its own.
  • You need many languages: Listen Labs' documentation lists over 120 for interviews, 42 of them with voice.
  • You want pricing questions such as MaxDiff and Gabor-Granger inside the same interview.

Choose UserTesting if

  • Unmoderated think-out-loud tests on designs, prototypes and live products are most of your research.
  • You want to talk to participants yourself: live conversations are part of the platform.
  • You also need tree testing and surveys under the same contract.

Looking at both because neither quite fits? See where Reos fits

Side by side

Listen Labs vs UserTesting, feature by feature

What each vendor says on its own site, row by row. Reos is the third column, for reference.

Listen Labs, UserTesting and Reos, feature by feature
FeatureListen LabsUserTestingReos
Research methods
Live interviews with a human moderatorNone listedYes - live conversationsYes - hosted in Reos with a live coach, or a notetaker joins Zoom, Google Meet or Teams
Unmoderated testsUsability tests run by the AI moderator, with screen sharing on desktop and mobile; card sort questionsYes - think-out-loud and interaction tests, card sorting, tree testingYes - Figma prototype and live website tests, card sorts, tree tests
SurveysSingle-select, multi-select, ranking, MaxDiff and Gabor-Granger questions inside AI interviewsYesYes
AI moderation
AI-moderated interviewsYes - the core productAI follow-up questions in unmoderated tests, in limited early accessYes, on every plan
How participants answerText, voice or videoSpoken answers in a recorded testVideo call, audio only or text chat
Participants and panel
Your own customersYes - a study link, or an email campaign from an uploaded contact list (off by default)Yes - an invite link for people outside the UserTesting networkYes - a panel built from your customer list and sign-up forms
External panelYes - a recruiting network: over 50 million people per its home page, over 30 million per its documentationYes - its own network; its home page says 7M+ participants across 34 countriesProlific through your own Prolific account, turned on by request
Analysis
AI analysisYes - per-question analysis, reports, highlight reels and slidesYes - summaries, themes and sentiment analysisYes - each insight links to the quotes it was checked against
Feedback from other sourcesCSV data appended to a study's responsesNot stated on the vendor's siteEmail, feedback forms and meetings through channels; support desk connectors in beta; CSV and JSON datasets
Languages
LanguagesOver 120 interview languages, 42 with voice, per its documentationTests can run in languages other than English; surveys support English, Spanish, French and GermanThe AI moderator speaks 12 languages
Security and SSO
Certifications and complianceSOC 2 Type II, ISO 27001, ISO 27701, ISO 42001 and GDPR per its trust center; its comparison page adds HIPAASOC 2, ISO 27001, GDPR, HIPAASOC 2 Type II, ISO 27001, ISO 42001, GDPR
Single sign-onSSO sign-in is documented; the plan is not statedYes - single sign-on through your identity provider, enabled by supportSSO on Scale; SAML SSO and SCIM on Enterprise
Pricing
Pricing modelPer its articles, a subscription for platform access plus credits per recruited participantAnnual subscription, priced by tests used or by team sizeMonthly or yearly plans with units included; top-up units never expire
Published pricesNot publishedNot publishedYes - $59, $249 and $999 per month; Enterprise is custom
Free plan or trialA free trial is described in its articles; its terms are not publishedTrial on requestNo free plan; one free analysis of your own interviews before you choose a plan. Monthly plans cancel any time

What Listen Labs does

Listen Labs is an AI-moderated customer research platform. It drafts objectives and questions from your goal, or takes your own interview guide, and an AI moderator runs the conversations and asks follow-up questions. Listen Labs describes the interviews as text, voice and video, and its documentation lists over 120 interview languages, 42 of them with voice. Salesforce completed its acquisition of Listen Labs on November 2, 2026, per Salesforce's newsroom.

The same moderator covers usability tests, where participants share their screen on desktop or mobile, plus concept, creative and message tests. Studies can mix open questions with single-select, multi-select, ranking, card sort, MaxDiff and Gabor-Granger questions. No live interviews run by a human moderator are listed.

Participants come from a recruiting network, which its home page puts at over 50 million people and its documentation at over 30 million, from your own contacts through a study link or an email campaign (off by default and enabled on request), or from both in one study. Analysis produces per-question charts, reports, highlight reels and slides, and a research library keeps past studies searchable.

Listen Labs website (opens in a new tab)Reos vs Listen Labs

What UserTesting does

UserTesting is a customer experience research platform built around its own participant network. Its core method is the unmoderated test: participants record their screen and think out loud while they work through your tasks. It also runs interaction tests, surveys, card sorting, tree testing and live conversations, which are moderated interviews scheduled through the platform.

AI is used for test creation, audience targeting and analysis: summaries, themes and sentiment across video, transcript and survey data. UserTesting's AI moderation asks follow-up questions on spoken answers inside unmoderated tests. UserTesting describes it as limited early access for select customers and not a replacement for researcher-led moderated studies.

Participants come from the UserTesting network, which its home page puts at 7M+ participants across 34 countries, or from your own customers through an invite link.

UserTesting website (opens in a new tab)Reos vs UserTesting

Pricing

Listen Labs and UserTesting pricing

Listen Labs

  • Listen Labs does not publish prices and has no pricing page. Its articles describe a subscription for platform access, with credits spent per recruited participant.
  • Its documentation shows balances of projects, interviews and recruitment credits. Asking for more opens a request form, and the team follows up with a quote.
  • Its articles say companies with fewer than 100 employees can use the self-serve platform and larger companies go through a demo and a pilot. They also describe a free trial, without its terms.

UserTesting

  • UserTesting does not publish prices. It sells three editions (Advanced, Ultimate and Ultimate+) on annual subscriptions, and the price depends on users, test types and features.
  • There are two pricing models: one based on the tests you use, with unlimited users and no per-seat charge, and one based on team size.
  • A free trial is available on request.

Reos

  • Researcher is $59 per month, Team $249 and Scale $999; Enterprise is custom. Yearly billing gives two months free.
  • Plans include units: one unit is one interview analyzed, an AI-moderated interview is two. Top-up units cost $4 to $6 and never expire.
  • Viewers are free and unlimited on every plan.

See Reos pricing

A third option

Where Reos fits

Reos covers ground from both: AI-moderated interviews like Listen Labs, and live interviews, unmoderated tests and surveys like UserTesting. It is built around your own customers instead of a rented panel, and its prices are public.

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Reos pricingReos vs Listen LabsReos vs UserTesting

  • AI-moderated interviews on every plan, by video call, audio only or text chat, in 12 languages.
  • Live interviews, Figma prototype tests, card sorts, tree tests and surveys in the same workspace.
  • A panel built from your own customers, with Prolific available on request when you need people you don't know.
  • Analysis that reads interviews next to support tickets, email and survey answers, and links each insight to its quotes.
  • Plans from $59 per month, published on the pricing page.

Questions

Listen Labs and UserTesting, answered

  • Listen Labs is an AI-moderated research platform: an AI moderator interviews participants by text, voice or video and the platform analyzes the answers. UserTesting is a research platform built around its own participant network, with unmoderated video tests, live conversations, surveys, card sorting and tree testing.

  • Neither vendor publishes prices, so there is no list price to compare. Listen Labs' articles describe a subscription for platform access plus credits per recruited participant. UserTesting sells annual subscriptions in three editions, priced by tests used or by team size. You need a quote from each for your own volume.

  • UserTesting has AI moderation that asks follow-up questions on spoken answers in unmoderated tests. As of November 2026 UserTesting describes it as limited early access for select customers, and says it is not a replacement for researcher-led moderated studies.

  • Yes. Listen Labs lists usability testing as a use case: participants share their screen on desktop or mobile while the AI moderator gives tasks and asks follow-up questions. UserTesting covers the same ground with unmoderated think-out-loud and interaction tests.

  • UserTesting has live conversations, which are moderated interviews scheduled through the platform. The Listen Labs site lists AI-moderated interviews only; no live interviews run by a human moderator are listed.

  • Reos publishes its prices: plans start at $59 per month and include AI-moderated interviews, live interviews, unmoderated tests and surveys. It is built around a panel of your own customers.

Sources

Checked on . Vendors change plans and prices; if a line here is out of date, tell us and we will correct it.

Listen Labs product, methods, panel, response formats and compliance
listenlabs.ai (opens in a new tab)Listen Labs compare (opens in a new tab)Listen Labs usability testing (opens in a new tab)
Listen Labs question types, languages and recruiting
Listen Labs docs (opens in a new tab)Frequently asked questions (opens in a new tab)Study design 101 (opens in a new tab)Recruiting 101 (opens in a new tab)Email campaign (opens in a new tab)
Listen Labs acquisition by Salesforce
Salesforce newsroom: acquisition of Listen Labs (opens in a new tab)
Listen Labs certifications and SSO sign-in
Listen Labs trust center (opens in a new tab)Listen Labs docs: account page (opens in a new tab)
Listen Labs pricing model, self-serve access and free trial (its own articles)
AI qualitative research pricing (opens in a new tab)Self-serve AI qualitative interviews (opens in a new tab)AI research assistant free trial (opens in a new tab)
Listen Labs credits, billing and appended data
Usage and billing (opens in a new tab)Appending external data (opens in a new tab)
UserTesting product, methods and participant network
usertesting.com (opens in a new tab)UserTesting network (opens in a new tab)Invite Network test (opens in a new tab)
UserTesting AI features and AI moderation
UserTesting AI (opens in a new tab)UserTesting AI moderation (opens in a new tab)
UserTesting editions, pricing models, trial and compliance
UserTesting plans (opens in a new tab)
UserTesting languages and single sign-on
Testing in non-English languages (opens in a new tab)Self-service single sign-on (opens in a new tab)

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